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FRAMES
01 Motion Design

I design and create purposeful animations to effectively convey messages in both video and websites. Specializing in motion graphics, I focus on the flow and smoothness of movement, balancing visual impact with intuitive usability.

AE - C4D - BLENDER
02 UX Experience Design

I design intuitive, motion-led user experiences where every interaction has intent. Leveraging my motion skills, I bring interfaces to life, crafting flows, states, and micro-interactions that feel alive and instinctively right.

FIGMA - UNREAL ENGINE
03 Visual Design

I create designs that visually embody a brand vision and concept, especially in video content. By unifying elements such as layout, typography, color palettes, and icons, I build visuals that are both engaging and memorable for users.

MAYA - C4D - BLENDER
04 Art Direction

I lead the creative strategy for projects, ensuring the brand vision and values are reflected in the design. From concept to final output, I manage each stage to deliver cohesive and impactful creative work.

FIGMA - AE - C4D

RESUME

Experience

Lead Motion/Visual Designer

Ola ElectricMar 2021 - Present
  • Led the complete visual identity of Ola Electric from market entry to brand perception today. Directed the Multi-Color lineup announcement and created the debut product film as founding designer, establishing the visual language for India EV market.
  • Led major UX initiatives across MoveOS, Ola first advanced two-wheeler operating system. Defined the app 3D-heavy design language across interactions, states, and interface elements for HMI and companion app experiences.
  • Owned end-to-end design for flagship Moods, Vintage and Care modes across S1 Pro generations. Vintage reinterprets 80s luxury dashboards; Care provides energy insights and riding analytics, blending eco-friendly themes with Indian cultural references.
  • Incremental MoveOS releases improved polish and usability across 900,000 plus users, strengthening retention and brand loyalty.
  • Led the complete redesign and launch of Kruti.AI, an AI system handling complex research, booking rides, paying bills, generating content, and guiding decisions. Directed the launch film introducing Kruti to the public.

Senior 3D Motion Designer

HouseJoyAug 2020 - Mar 2021
  • Part of a small design team pushing a high bar of craft, polish, and brand experience.
  • Crafted end-to-end rebranding for HouseJoy.
  • Worked closely with developers to ensure shipped flows and motion matched intended behaviours across devices on the HouseJoy app.

Creative Controller, Media and Innovation

FTW BangaloreMar 2018 - Jun 2020
  • Led client relationships for major brands including Google, Infosys, and Merhab-Dubai, ensuring project alignment with creative and business objectives.
  • Directed cross-functional teams of animators and motion designers to deliver high-quality animation and motion design work across multiple projects simultaneously.
  • Collaborated with production houses, animators, and designers to produce product videos, commercials, and social media content for diverse client campaigns.

Education

Bsc VISCOM / Diploma in Visual Communication from ELIA, European League of Institutes of the Arts, Amsterdam

NICC BangaloreAug 2011 - Aug 2014

Tools

C4DC4D
MayaMaya
BlenderBlender
After EffectsAfter Effects
Unreal EngineUnreal Engine
FigmaFigma